A Communications Health Check For Your Public Sector Organization
The recent Edelman Trust Barometer COVID-19 Special Report found that 63% of those surveyed trust information received from their employers, versus 58% for a government website and 51% for traditional media.
Public sector organizations have vast communications networks and resources to connect people with timely, accurate information. By leveraging these channels effectively, leaders have an unprecedented opportunity to strengthen culture, community, and trust.
Here are five ways leaders can plan and execute healthy communications that keep people engaged, productive, and connected, and a checklist to help leaders identify blind spots and build strength throughout their communications approaches.